NAPE
North Africa International Exhibition for Packaging Solutions & Plastic Products
Expo Libya Exhibition Grounds, Benghazi
Booming Packaging and Plastic Products Markets in Libya and North Africa
The packaging and plastic products markets in Libya and North Africa are undergoing significant transformation, fueled by economic diversification, urbanization, and rising consumer demand. As regional governments invest in industrial development and infrastructure, the need for modern packaging solutions and plastic-based products has surged across various sectors, including food and beverage, agriculture, healthcare, and retail. According to recent market research, the plastic packaging industry in North Africa is projected to grow at a compound annual growth rate (CAGR) of over 5% between 2023 and 2028, reflecting robust regional demand. Libya, recovering from The local packaging market in Libya is beginning to expand, driven by an increase in imported and locally produced goods that require packaging for distribution and retail. Moreover, Libya's agricultural sector vital to its domestic economy is increasingly dependent on plastic products such as irrigation systems, greenhouse films, and packaging materials for fresh produce. The growing need for improved food in Libya preservation and extended shelf life is pushing demand for advanced plastic packaging technologies. Plastic packaging is particularly vital in the food and beverage sector, which is one of the fastest-growing industries in North Africa. A rising middle class, shifting consumer preferences toward convenience, and the rapid growth of supermarkets and retail chains have all contributed to the surge in demand for pre-packaged goods.
Libya's economy is experiencing a significant rebound, with an estimated GDP growth of 10.2% in 2023. This growth trajectory is projected to continue, with forecasts indicating a 13.7% increase in 2025 and 4.1% in 2026. Such robust growth underscores the country's potential for investment and economic expansion...
With over Three decades of experience in promoting a wide range of events in Egypt and looking after the media, we are planning to maximize event coverage for NAPE through extensive print & online media campaigns covering listings in both print and online directories, print advertising, online advertising, local press conferences and both print and online press releases.
NAPE will be given added value through an online presence with promotions through the official website, digital channels, online communities, email shots and digital advertisements to ensure that audiences have every opportunity to attend the event.
Strategic spots at select local stations will serve as an extra reminder for visitor audiences to get involved with NAPE as the unpatrolled event.
Ensuring that key journalists are kept fully informed with this year’s content, features and attractions at NAPE and making the news through a locally held press conference and schedule of press releases so as to keep the event in the mind of audiences and increase the show’s visibility and awareness through announcements and updates.
Mobile marketing promotions aimed at industrial visitors will spread the word on NAPE keeping audiences up-to-date and fully aware on why NAPE is the preferred meeting point for the sector.
From daily show updates to sponsored posts, NAPE news via social media outlets will reach out to target visitors across all essential channels, reminding them of all that is new and featured at NAPE this year.
The organizers will also ensure that the NAPE brand receives maximum exposure through outdoor campaigns including billboard displays in prime locations to ensure that visitors get every incentive to attend the event.
20,000 targeted invitations will be sent out to trade delegates & related members of the Industrial community prior to the event, ensuring they ‘save the dates’ for NAPE and have adequate time to plan their visit in advance and arrange appointments for important discussions.
